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Markentum Monday: August 5, 2019

Posted by Markentum Team on Aug 5, 2019 8:30:00 AM

Markentum Monday allows our team to share what we're watching, what new places we're visiting, and more! 🌱Make sure to follow our Spotify playlist, 'Music with Momentum 2019' -- with new songs added every week -- to hear what we're listening to and loving! 

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How To Handle A Negative Online Review of Your Senior Living Community

Posted by Lexie Robles on Aug 2, 2019 9:00:00 AM

We are in an era where your online reputation can very well be one of your strongest assets. As social media becomes more of a search engine, online reviews are becoming the digital form of word of mouth. Ensuring that your senior living team is properly responding to a negative online review will not only determine whether the user chooses to remove the review, but it will also affect the long-lasting impression it has on your business.

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Tags: Senior Living, Social Media Marketing

Markentum Monday: July 29, 2019

Posted by Markentum Team on Jul 29, 2019 8:30:00 AM

Markentum Monday allows our team to share what we're watching, what influencers we're following, and more! 🌱Make sure to follow our Spotify playlist, 'Music with Momentum 2019' -- updated every week -- to hear what we're listening to and loving! 

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Markentum Monday: July 22, 2019

Posted by Markentum Team on Jul 22, 2019 8:30:00 AM

Markentum Monday allows our team to share what we're watching, what influencers we're following, and more! 🌱Make sure to follow our Spotify playlist, 'Music with Momentum 2019' -- updated every week -- to hear what we're listening to and loving! 

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Diving Deeper: Google Ads vs. Facebook Ads

Posted by Phil Vox on Jul 19, 2019 9:00:00 AM

In a previous blog, Markentum shared some marketing basics when considering paid social (Facebook) versus paid search advertising. Before beginning with either, it’s important to understand how they work, and which platform would be the most beneficial for your message and your budget.

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Tags: Inbound Marketing, Paid Advertising

Markentum Monday: July 15, 2019

Posted by Markentum Team on Jul 15, 2019 8:30:00 AM

Markentum Monday allows our team to share what we're reading, what we're participating in, and more! 🌱Make sure to follow our Spotify playlist, 'Music with Momentum 2019' -- updated every week -- to hear what we're listening to and loving! 

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4 Digital Marketing Mistakes: Are You Making Them?

Posted by Chris Stahler on Jul 12, 2019 9:00:00 AM

The age of digital marketing is upon us, and it is a lively one. If you are wondering, “how can my community benefit from digital marketing?”, you may be shocked to learn just how valuable it can be to the senior living industry!

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Tags: Lead Generation, Inbound Marketing

Markentum Monday: July 8, 2019

Posted by Markentum Team on Jul 8, 2019 8:30:00 AM

Markentum Monday allows our team to share where we're visiting, what apps we're using, and more! 🌱Make sure to follow our Spotify playlist, 'Music with Momentum 2019' -- updated every week -- to hear what we're listening to and loving! 

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Avoiding Search Engine Optimization Scams

Posted by Loreal Hiscock on Jul 5, 2019 9:00:00 AM

Search engine optimization, or SEO, “is the process of getting traffic from the “free,” “organic,” “editorial,” or “natural” search results on search engines.” This tactic involves creativity, research, and above all else, patience. As SEO continues to grow and search engine algorithms evolve, SEO scammers continue to reach out to businesses promising “fast results and number one rankings.”

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Tags: Inbound Marketing, Search Engine Optimization

Markentum Monday: July 1, 2019

Posted by Markentum Team on Jul 1, 2019 8:30:00 AM

Markentum Monday allows our team to share where we're visiting, what apps we're using, and more! 🌱Make sure to follow our Spotify playlist, 'Music with Momentum 2019' -- updated every week -- to hear what we're listening to and loving! 

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