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How to Create an Effective Senior Living Content Marketing Plan

Optimize Your Senior Living Community's Website Through SEO Efforts

Is Your Brand Truly Alive?

Why You Need a Senior Living Marketing Agency

The Revolution of Senior Living Marketing is About to Begin: Enter AI

How to Unwind and Embrace the Holiday Season: MArkentum's Top Tips

Should You be Podcasting?

Is it Time to Refresh Your Senior Living Brand?

Is A/B Testing for You? A Senior Living Digital Marketing Best Practice

Lead Quality vs. Quantity: Why Senior Living Executives Should Demand More

Are You Budgeting Enough for Marketing in 2024?

Top 5 Content Pieces to Utilize in Your Marketing Strategy

Why Lead Nurturing is Crucial for Successful Email Marketing

How Deep is Your SEO Strategy?

How to Drive Traffic to Your Special Events

Need a Marketing Boost? Hire an Agency!

5 Reasons to Add Case Studies and Testimonials to Your Lead Generation Toolkit

5 Simple Ways to Align Your Marketing & Sales Strategies

Are You Truly Optimizing Your Website for Search Engines?

Consistent Lead Generation Requires a Solid Marketing Foundation

Generate More Leads with Digital Advertising

A Multi-Channel Lead Generation Strategy Will Keep Your Lead Funnel Full

Blogs and SEO: Why They’re Key to Your Senior Living Marketing Strategy

Your Community Value Comes to Life When You Showcase Your Heroes

2023 Will Be the Year of Storytelling

What You Need to Know About Google Analytics 4 (GA4)

Markentum Hires New Chief Executive Officer with an Eye on Growth

Markentum Monday: December 2022

Introducing Facebook’s New Page Experience

Content Marketing for Senior Living Doesn't Have to be Boring

Markentum Monday: November 2022

5 TikTok Ideas to Promote Your Senior Living Community

Marketing 101: Understanding Facebook Insights

Markentum Monday: October 2022

Markentum Monday: September 2022

5 Things to Know When Starting Paid Advertising

Markentum Monday: August 2022

Markentum Monday: July 2022

Single-Page Website: Good or Bad Idea?

Markentum's Thoughts: Connecting Senior Living Professionals at Argentum 2022

Markentum Monday: June 2022

Leveraging LinkedIn for Senior Living Hiring

Digital Marketing: Targeting Senior Living Prospects More Effectively

Why You Should Be Managing Your Business Listings

Senior Wellness Programs Are a Marketing Win for Your Community

Markentum Monday: May 2022

Local SEO: How It Works & Why It Matters

Video Storytelling: 5 Ideas for Your Senior Living Community

How Your Website’s ‘About Us’ Page Can Benefit Your Business

Get Creative: Adding QR Codes to Your Digital Marketing

Markentum Monday: April 2022

What Does the Future of Senior Living Look Like?

Using Content Marketing to be a Resource for Your Senior Living Audience

5 Ways to Improve Your Senior Living Community’s Social Media Marketing

Understanding the Senior Living Sales Cycle

Markentum Monday: March 2022

Your Story Matters: How Storytelling Drives Digital Marketing

What We Know About Meta (So Far)

4 Reasons Google May Not Be Indexing Your Senior Living Website

Google Business Profile: New Name, New Opportunities

Markentum Monday: February 2022

3 Paid Advertising Tips to Kickstart 2022

Video Marketing Trends for 2022

How Integrations Can Improve Your Digital Marketing Efforts

Take Advantage of Senior Living Website Development Services in 2022

Digital Marketing Trends 2022: What to Expect

Markentum Monday: January 2022

Markentum’s Thoughts: Back to Business in 2022

Email Marketing 101: Subject Lines vs. Body Content

How Pinterest Can Benefit Your SEO & Digital Marketing

How to Generate More Positive Reviews for Your Community

Moving Forward & Combatting Staffing Shortages with Integrated Marketing Solutions

The Power of Paid: 5 Tips for 2021 Holiday Season Marketing

How to Repurpose Blogs for Social Media Marketing

5 Recommended Podcasts for Seniors

iOS 15: How it Impacts Email Marketing

No More Third-Party Cookies: What You Need to Know for 2022

Call Intelligence 101: Getting the Most from Your Community's Calls

3 Ways to Use Social Media to Boost Your SEO

Breast Cancer Awareness Month: Show Your Support This October

The Benefits of Blogging for Your Senior Living Community

5 Recommended Video Platforms for Senior Living

Markentum Growth Philosophy: Data & Decision

Understanding Backlinking and How It Impacts Your SEO

5 Tips for Enhancing Your Instagram Strategy

Markentum Growth Philosophy: Drive

Connecting with your Audience through Chat Automation

"Alexa, How Do I Optimize My Senior Living Website for Voice Search?"

4 Common Facebook Ad Mistakes

How to Establish Functional Design in Your Digital Marketing

Markentum Growth Philosophy: Design & Develop

Should You Use TikTok for Your Social Media Advertising?

Markentum Celebrates Green Living with Plastic Free July

Markentum Growth Philosophy: Discover

The Pros and Cons of Using CAPTCHA on Your Senior Living Website

How Markentum Enhances Speed for WordPress Sites

6 Common Content Marketing Questions + Answers

Caregiver Support: Sharing the Importance of Self-Care for The Longest Day

REVIEW: Q1 2021 Senior Housing Occupancy

Enhancing Brand Reputation: Creating Your Own Positive Media

How Call Tracking Can Enhance Your Lead Generation

What is Digital PR, and How Can It Help Your Business?

Tips & Strategies for Creating Powerful Testimonials

Core Web Vitals: What You Need to Know

Emotional Marketing 101: Connecting with Your Audience

How Sales and Marketing Alignment Can Increase Revenue

3 Ways to Get the Most Out of Your Digital Marketing Agency

Markentum's Thoughts: Fight to End Alzheimer's 2021

What You Should Know About Apple's New iOS 14 Update

Are You Taking Your Social Media Marketing Seriously?

Using Video Marketing to Enhance SEO Efforts

Explore the Benefits of Lead Nurturing

4 Content Marketing Trends You Can Expect to See in 2021

3 Reasons Why Online Reputation Management Matters

Markentum's Thoughts: The Mentor's Voice Podcast

Leveraging Senior Housing Data to Grow Your Community in 2021

Could Flu Shots Protect Against Alzheimer’s?

Tips for Creating a Comprehensive Marketing Strategy in 2021

Markentum's Thoughts: Our Marketing Momentum for 2021

Markentum Thought’s: Looking Into 2021

How Virtual Tours Can Help in Senior Living Marketing

How to Write Effective Website Copy

Pros and Cons of Using Stock Photography for Your Community

4 Tips for Leveraging Paid Advertising During the Holidays

Building a Data-Driven Digital Marketing Strategy

Connect with Your Audience on Social Media

5 Ways to Create a User-Focused Email Marketing Strategy

Using Marketing Automation to Connect with Your Prospects

Finding Paid Advertising Success with Your Digital Marketing Agency

Get Creative: Welcoming a Lead to Your Senior Living Brand

4 Types of Content for Your Senior Living Community

Web Design and User Experience Tips

Markentum's Thoughts: COVID-19 & the "New Normal" of our Digital World

How to Find Out What Content & Resources Your Audience Wants

The Evolving Language of the Senior Living Industry

What is a Qualified Lead in Senior Living?

What Is The Buyer’s Journey?

How Website Performance Impacts Search Rankings

Why Are Video & Photo Services Important for Your Digital Marketing?

Markentum's Thoughts: The Fight to End Alzheimer's 2020

Using Email & Marketing Automation to Grow Your Brand

4 Creative Ways to Promote Summer Activities on Social Media

How to Trust an Agency with Your Senior Living Voice

SEO: Understanding Your Competitors Online

Copywriting in a Time of Crisis

How to Maximize Your Paid Advertising Campaigns

Understanding Facebook Analytics for Your Senior Living Community's Page

4 Key Elements of an Effective Website

Establishing Your Brand’s Voice Through Content Marketing

Senior Living Communities Looking Beyond COVID-19

Markentum’s Recommended Photo Editing Apps

Encouraging Teamwork in a Time of Crisis

Why a Social Media Coordinator is an Important Part of your Senior Living Marketing Strategy

What Does Digital Content Creation Mean for Your Community?

Using Digital Marketing to Inform & Educate During a Crisis Situation

Should Your Senior Living Community Use Instagram?

Channel Your Integrated Marketing Voice

The Power of Video Marketing for Senior Living

SEO vs. PPC: Which Marketing Method Should I Use?

Markentum's Thoughts: An Internship That Exceeds Classroom Learning

6 Things to Consider When Choosing a Digital Marketing Agency

3 Top Marketing Trends for 2020

3 Reasons You Should Never Buy an Email List

Markentum’s Thoughts: Growth in 2020

3 Frequently Asked Web Questions

3 Ways to Get Instantly Inspired

Why You Should Have Google My Business For Your Senior Living Community

A Beginner's Guide to Website Compliance

4 Biggest Content Marketing Mistakes: Are You Making Them?

The Value of On-Site Visits & Building Client Relations

Google’s BERT Update: Changing the Way Search Engines Think

Markentum’s Top WordPress Security Tips to Keep Hackers at Bay

How Baby Boomers Interact with Social Media

4 Content Marketing Tips to Boost Website Traffic

3 Reasons Monthly Reporting is Essential to Your Senior Living Community’s Marketing Strategy

Why Does Client Relationship Management in Digital Marketing Matter?

How Your Senior Living Residents Can Help Your Marketing Efforts

Benefits of Facebook Live for Your Senior Living Community

Markentum's Thoughts: Growing Our Commitment to Senior Living & Marketing

Markentum’s Thoughts: Adding Momentum to My Internship

How To Handle a Negative Online Review of Your Senior Living Community

Diving Deeper: Google Ads vs. Facebook Ads

4 Digital Marketing Mistakes: Are You Making Them?

Avoiding Search Engine Optimization Scams

Understanding Marketing Funnels

Marketing Basics: Paid Social vs. Paid Search Advertising

What Does Mobile Marketing Mean?

Simplify Your Efforts with Marketing Automation

Personalizing Your Email Marketing Efforts

Achieving a Tone of Voice for Your Senior Living Brand

3 Ways to Implement Video Into Your Social Media Marketing

5 WordPress Plugins You Should Be Using on Your Website

Markentum's Thoughts: Internships with a Purpose

3 Reasons You Should Pay Attention to Your Digital Data

Keywords & SEO:  Why It's Still Relevant for Your Senior Living Community

3 Ways To Attract An Engaged Audience On Social Media

What Are The Elements You Need for Your Brand?

The Power of Call-To-Actions in Your Marketing Strategy

Importance of Customer Service in the Senior Living Industry

Why Niche Marketing Matters for Senior Living