<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=329273934338376&amp;ev=PageView&amp;noscript=1">

Lauren Kaudelka

Lauren Kaudelka

Recent Posts

4 Content Marketing Trends You Can Expect to See in 2021

Posted by Lauren Kaudelka on Feb 16, 2021 9:00:00 AM | 4 minute read

2020 was the year nobody could have predicted. If anyone had “global pandemic shuts down the world and forever changes the way we live” on their 2020 prediction list, they should consider buying a lottery ticket. 

Read More

Tags: Content Marketing

Could Flu Shots Protect Against Alzheimer’s?

Posted by Lauren Kaudelka on Jan 19, 2021 9:00:00 AM | 4 minute read

As a senior living marketing agency, Markentum is actively involved in the Fight to End Alzheimer’s. Our team members wear purple with pride, participate in The Longest Day (June 20) and the Walk to End Alz, and raise funds and awareness for a disease that impacts so many.

Read More

Tags: Senior Living

4 Types of Content for Your Senior Living Community

Posted by Lauren Kaudelka on Oct 6, 2020 9:00:00 AM | 6 minute read

As the phrase goes, “content is king” (or queen!). The reason people say this is because, well, it’s true. Content marketing is one of the most effective strategies for your company. Do you want to build brand awareness? Use content. Do you want to improve your search engine rankings? Use content. Do you want to increase leads? (Hint: use content).

Read More

Tags: Lead Generation, Content Marketing, Fundamentals of Lead Generation

What Is The Buyer’s Journey?

Posted by Lauren Kaudelka on Aug 25, 2020 9:00:00 AM | 5 minute read

Every person has been on the buyer’s journey—even if you didn’t know there was a name for it! The buyer’s journey is the process of realizing that you have a problem, and the series of choices you make to solve this problem.

Read More

Tags: Lead Generation, Inbound Marketing, Lead Nurturing

Copywriting in a Time of Crisis

Posted by Lauren Kaudelka on Jun 9, 2020 9:00:00 AM | 7 minute read

“In these uncertain times...," “Now, more than ever...," "...even if we’re apart, we’re in this together...," “...we’re here for you….”

Read More

Tags: Senior Living, Content Marketing