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Phil Vox

Phil Vox

Recent Posts

How to Maximize Your Paid Advertising Campaigns

Posted by Phil Vox on Jun 2, 2020 9:00:00 AM | 4 minute read

Paid Advertising in senior living can be a unique challenge, but Markentum is here to help!

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Tags: Data-Driven Marketing, Paid Advertising

Diving Deeper: Google Ads vs. Facebook Ads

Posted by Phil Vox on Jul 19, 2019 9:00:00 AM | 3 minute read

In a previous blog, Markentum shared some marketing basics when considering paid social (Facebook) versus paid search advertising. Before beginning with either, it’s important to understand how they work, and which platform would be the most beneficial for your message and your budget.

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Tags: Inbound Marketing, Paid Advertising

Marketing Basics: Paid Social vs. Paid Search Advertising

Posted by Phil Vox on Jun 21, 2019 9:00:00 AM | 4 minute read

There are two big names when it comes to digital advertising for senior living - Google and Facebook. Each has a massive platform with a variety of options to reach your target audience. However, they each are a completely different playing field, and it can be challenging to decide as to which one is right for you to begin with.

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Tags: Inbound Marketing, Paid Advertising

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