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Are You Taking Your Social Media Marketing Seriously?

Posted by Markentum Team on Mar 9, 2021 9:00:00 AM | 9 minute read

Social media marketing is a rising aspect of business success. Pew Research reported an upward trend as of 2018, saying that 72% of all Americans are on social media. You may have the stigma in your mind that social media is only for millennials, but Pew Research proves this to be incorrect as well. Age groups ranging from 18-years-olds to those 65+ are on social media, and their numbers are growing by the day.

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Tags: Senior Living, Social Media Marketing, Paid Advertising

Markentum Monday: March 8, 2021

Posted by Markentum Team on Mar 8, 2021 8:30:00 AM | 4 minute read

Markentum Monday allows our team to share what audiobooks we're listening to, how we unplug, and more! 🌱Make sure to follow our Spotify playlist, '2021: Music with Momentum' -- with new songs added every week -- to hear what we're listening to and loving! 

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Using Video Marketing to Enhance SEO Efforts

Posted by Loreal Hiscock on Mar 2, 2021 9:00:00 AM | 4 minute read

Video marketing continues to gain momentum. Last year, “87% of video marketers reported that video gives them a positive ROI — a world away from the lowly 33% who felt that way in 2015 (HubSpot).”

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Tags: Video & Photography, Search Engine Optimization

Markentum Monday: March 1, 2021

Posted by Markentum Team on Mar 1, 2021 8:30:00 AM | 4 minute read

Markentum Monday allows our team to share what products are helping us work from home, who we're following, and more! 🌱Make sure to follow our Spotify playlist, '2021: Music with Momentum' -- with new songs added every week -- to hear what we're listening to and loving! 

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Explore the Benefits of Lead Nurturing

Posted by Katrina Gagnon on Feb 23, 2021 9:00:00 AM | 4 minute read

With COVID-19 pushing more research and business interactions virtual and the increasing necessity to represent brands in the digital space, senior living communities have had to reevaluate how to interact with their prospects online.

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Markentum Monday: February 22, 2021

Posted by Markentum Team on Feb 22, 2021 8:30:00 AM | 4 minute read

Markentum Monday allows our team to share what podcasts we're listening to, what apps are helping us clear our minds, and more! 🌱Make sure to follow our Spotify playlist, '2021: Music with Momentum' -- with new songs added every week -- to hear what we're listening to and loving! 

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4 Content Marketing Trends You Can Expect to See in 2021

Posted by Lauren Kaudelka on Feb 16, 2021 9:00:00 AM | 4 minute read

2020 was the year nobody could have predicted. If anyone had “global pandemic shuts down the world and forever changes the way we live” on their 2020 prediction list, they should consider buying a lottery ticket. 

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Tags: Content Marketing

Markentum Monday: February 15, 2021

Posted by Markentum Team on Feb 15, 2021 8:30:00 AM | 5 minute read

Markentum Monday allows our team to share what initiatives we're participating in, what Instagram accounts we're following, and more! 🌱Make sure to follow our Spotify playlist, '2021: Music with Momentum' -- with new songs added every week -- to hear what we're listening to and loving! 

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3 Reasons Why Online Reputation Management Matters

Posted by Loreal Hiscock on Feb 9, 2021 9:00:00 AM | 4 minute read

As a brand, you control what you say about your company, but you can’t always control what others say about you. Whether it’s a customer or an employee, users are taking to the online community to share their thoughts and experiences regarding companies, brands, and products.

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Tags: Reputation Management

Markentum Monday: February 8, 2021

Posted by Markentum Team on Feb 8, 2021 8:30:00 AM | 5 minute read

Markentum Monday allows our team to share what parks we're safely visiting, what shows we're enjoying, and more! 🌱Make sure to follow our Spotify playlist, '2021: Music with Momentum' -- with new songs added every week -- to hear what we're listening to and loving! 

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Tags: Markentum Monday