WHAT'S GROWING ON

As the most visited city in Texas, San Antonio was a wonderful choice for hosting this year’s Argentum Senior Living Executive Conference. With a mission to help connect, discover, and advance the senior living and care industry, Argentum continues to provide a meaningful opportunity for ongoing education – and this year was no different!

Internships have a bad rep. Interns are thought of as the coffee-getters, the paper-staplers, and the corporate slaves to their superior. As a college senior and young professional, I was intimidated by these labels simply because I wanted to have a purpose wherever I decided to work.

From February 20^th through 22^nd, 2019, our President, Chris, represented Markentum at NIC Spring 2019 in San Diego, California. NIC, or the National Investment Conference, focuses on three key components: data, analytics, and connections. In attendance were a variety of people all engaging on different levels to further the conversation and momentum of what is happening in senior living and housing today.

Make sure that you check out Marketing + Momentum Part 1 to pick up the first two of our four strategic insights into understanding marketing momentum. 2019 is right around the corner, so let’s dig into the next two.

Founded on the idea that great partnerships will grow the momentum of the efforts of everyone involved, our team at Markentum continues to provide leading marketing performance for those creating exceptional, senior community experiences. 

One year ago, I had the opportunity to walk for the first time to raise awareness and support for Alzheimer’s care and support. I was surrounded by other beautiful people whose lives had been impacted in some way by Alzheimer’s and other types of dementia.

Started in 2012, INBOUND is a conference hosted by HubSpot that brings together thousands of industry professionals and marketers from across the globe with the common goal of learning, networking and growing together. 

LeadingAge is a national organization, with state chapters, whose mission is to serve, inspire and advocate for seniors. This year,LeadingAge Tennessee’s Annual Conference & Vendor Showcase focused on what it means to live a life with intention - Life on Purpose. As a platinum sponsor, vendor, and conference speaker, Markentum had the unique opportunity to discover, over the three days of LeadingAge Tennessee, how living “Life on Purpose” impacts education, serving others, and meaningful interactions!

My very first day as an intern at Markentum is a day I will never forget. As a recent high-school graduate, about to start my first year in college, I was anxious about what was to come as I embarked on this new endeavor. What I didn’t know was how much I was going to learn and grow as a young adult.

At national conferences, we all have different goals and takeaways, but one thing we all have in common in the senior living industry is the love we have for the people we care for and work with. Markentum values growing relationships and engaging in the industry we love - senior living.