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How to Generate More Positive Reviews for Your Community

Posted by Rachelle Ransom on Dec 7, 2021 9:00:00 AM | 4 minute read

You are proud of your senior living community, the care it provides, and the amenities it offers. You have a great website and an engaging social media presence that showcase your brand, but how do you get to the next level? How do you go one step further in building trust and a good reputation for your community?

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Tags: Search Engine Optimization, Reputation Management

Enhancing Brand Reputation: Creating Your Own Positive Media

Posted by Loreal Hiscock on May 18, 2021 9:00:00 AM | 3 minute read

Many people tend to attach greater weight to negative experiences. As a business, you have likely seen this many times. A user could read multiple positive reviews about your business, but one negative review may turn them away.

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Tags: Reputation Management

What is Digital PR, and How Can It Help Your Business?

Posted by Denise Galang on May 4, 2021 9:00:00 AM | 3 minute read

Now, more than ever, digital evolution is inevitable. According to statista.com, there are 4.66 billion active internet users worldwide, 59.5% of the global population, as of January 2021.

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Tags: Reputation Management

Tips & Strategies for Creating Powerful Testimonials

Posted by Lauren Kaudelka on Apr 27, 2021 9:00:00 AM | 6 minute read

All of us have researched a new product or service, whether for personal use or business, so we know how powerful testimonials can be. After all, would you rather read a website where a company describes the benefits of their services or read real people’s firsthand accounts of their experience using the product or service?

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Tags: Video & Photography, Digital Media, Reputation Management

3 Reasons Why Online Reputation Management Matters

Posted by Loreal Hiscock on Feb 9, 2021 9:00:00 AM | 4 minute read

As a brand, you control what you say about your company, but you can’t always control what others say about you. Whether it’s a customer or an employee, users are taking to the online community to share their thoughts and experiences regarding companies, brands, and products.

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Tags: Reputation Management

How To Handle a Negative Online Review of Your Senior Living Community

Posted by Markentum Team on Aug 2, 2019 9:00:00 AM | 3 minute read

We are in an era where your online reputation can very well be one of your strongest assets. As social media becomes more of a search engine, online reviews are becoming the digital form of word of mouth. Ensuring that your senior living team is properly responding to a negative online review will not only determine whether the user chooses to remove the review, but it will also affect the long-lasting impression it has on your business.

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Tags: Senior Living, Social Media Marketing, Reputation Management