Blog

Digital Savvy For
Senior Living Marketers.

At Markentum, we geek out on marketing trends, insights, and emerging technologies from all over the senior living market. Here’s what’s on our minds now.

Paid Advertising vs. Organic Search: The Power of an Integrated Strategy

In the dynamic world of senior living, the balance between paid advertising and organic reach is a vital conversation. Both strategies have the potential to boost online visibility, using different methodologies to achieve this. Grasping the intricacies of each approach is critical to a successful senior living marketing strategy.

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How Deep is Your SEO Strategy?

Search engine optimization has evolved passed plugging keywords into a web page. So, Markentum is asking you - how deep is your SEO strategy?

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